Why GA4 Tracking Is Important for Magento 2 Ecommerce Stores
For modern ecommerce businesses, having a well-designed Magento 2 store is only one part of achieving long-term success. Store owners also need accurate data to understand customer behavior, measure marketing performance, and identify opportunities to improve conversions. Google Analytics 4 (GA4) has become an important analytics platform for achieving these goals. Magento stores generate valuable…